When deciding how long your campaign should be, there are a few things to keep in mind:
How soon do you need your funds?
Campaign length can range from 3 to 90 days. Some projects need a quick turn around to use the funds as soon as possible. For example, your team just qualified for a tournament next week. You might run a week long campaign so you can use the funds right away. Other campaigns are a little less time sensitive. For example, you have 4 months to raise money for your upcoming season or charity race, you might choose a 60-90 day campaign. Keep in mind: when someone makes a donation you will have access to the funds immediately through PayPal.
How much time and effort are you willing to put into your campaign?
iSupportSports makes fundraising simple by using the tools provided through our platform. However, bringing your campaign to life and some of the promotion will require a little bit of effort on your part. Do you and your team have the energy to promote a campaign for 100+ days? If you have the enthusiasm to keep people interested for a long period, then longer campaigns might work to your advantage. Keep in mind that shorter campaigns have an urgency factor that might cause potential donors to act quickly in support of your cause. It might be best to select a campaign length between 50-60 days giving you enough time to reach a large audience, yet still short enough to encourage people to act quickly.
Once you have considered these issues, you are ready to set the ideal length for your campaign!